Marketing is really the lifeblood of any successful business. Without it, there are no customers; with no customers, there are no profits; with no profits, the business fails. The good news is that there are many methods of online marketing promotion that can fit into any budget. However, your initial budget isn’t the only factor, as you should also consider the return on your marketing investment.
1. Article marketing. People go online for a number of reasons, but one of the most common is to search for information. You are seeing how powerful this search for information is right now, because there’s a good chance you are reading this article because you want to know more about online marketing promotion.
One of the benefits of article marketing is that it helps establish you as an expert in the minds of your prospects. However, that is only one aspect of article marketing. The other purpose of using articles is to get links back to your website. Articles are usually rich in keywords, and that can give you a big boost as far as search engine optimization goes.
2. Search engine optimization (SEO). When people look for information, they are likely to go to a search engine to locate what they are looking for. Human behavior means that they will also click the most on the links that appear closest to the top of the first page of the search engine results. There are several things that you can do to help how high your site ranks.
There is on-site and off-site SEO. On-site search engine optimization covers all of the things that you actually do on your site. You can use heading tags, use the right keywords, emphasizing text, and how you do your internal linking are just a few of the things you can do. Off-site search engine optimization are the things you do on other sites, or that others do for you. As mentioned earlier, articles marketing is one that this is done, but it’s not the only way; getting high-quality links back to your site is important too. If you have time, you can set up a network of sites that all feed on each other and have the purpose of pointing to your main site that you are trying to rank for.
3. Pay-per-click (PPC). This method can be a bit risky, but very rewarding when you do it right. The way it basically works is that you create a small (usually) ad that will be displayed across a network of sites, and you only pay when somebody clicks on your link. Creating an ad that leads to sales is the key to making it work.
These are only a few of the more common methods of online marketing promotion. You can use any of them that you wish, but it’s also a good idea to add more methods to get the most out of your marketing campaigns.
VIRAL CYCLER This Is the AUTOMATED System Of 2013.
The short answer is a resounding “NO”! At least not if you are new to marketing online. Not at first. But most everyone dreams of being able to make money doing nothing. And internet marketing can be used to eventually make passive residual income. Residual income is income that continues to be generated after the initial effort has been expended. So, if you work hard and do things right in the beginning, you will continue to earn off of this effort, even long after you have moved on to other things.
Success in internet marketing usually comes very slowly. You could go on for years without seeing any return, but if you are consistent and continue to work at it, you will gradually begin to see the money rolling in. And once this happens, you will see the snowball effect take place and eventually you will be able to make money doing nothing!
So what do you need to work at? You need to bring traffic to whatever it is that you are promoting – to your blog or website or to your affiliate product website. The more people you can get to your website, the more sales you will make.
So what are some of the pros and cons of internet marketing?
First of all, if you prefer to have a regular “guaranteed” paycheck where the amount of time you put in equals the amount of money you receive, internet marketing is probably not for you. If you don’t like to study and learn new things, learning internet marketing is probably not for you. If you need someone else to motivate you or manage your activities, internet marketing is not for you.
One of the most obvious pros of internet marketing is that you don’t have a boss telling you what to do. You work for yourself and make all the decisions. Being able to work whenever and wherever you please is a great goal to shoot for.
Your pay is not an hourly wage or salary so there is no limit to how much money you can make. Let’s say for example that you decide to write your own e-book (it may sound difficult to you now but this is a very attainable goal if you do just a little bit of training). You spend a lot of time on this e-book and then you make money off of the sales for years to come – you just need to make sure that you are driving traffic to the sales page of your e-book.
This is what passive residual income is. . .and it is one of the greatest benefits that internet marketing offers. Putting out or representing a quality product once or twice a year will have a great impact on your income for the months or years, even if you’re not working. Again, that’s how you can make money doing nothing.
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‘Ma, I’m hurt real bad.’ Boston. April 15, 2013.
by Dr. Jeffrey Lant.
Author’s program note. To experience the joy of spring in New England and in its first and principal city since its inception in 1630 you must have faced and survived the very real rigors of the New England winter as only the genuine New Englander can do… resolute people… determined people… people for whom the very idea of tenacity was created.
These are the people who know the rancor in the bone rattling chill the old Atlantic has thrown at its stubborn inhabitants each wintry season since there were such inhabitants; daring them to spend yet another exacting season on this inauspicious pied-a-terre the Pilgrims audaciously decreed would be their Godly capital. And so fearing nothing but God they began, little knowing how many challenges there would be, but bolstered by the living God facing each one as it came, no matter what it was or how it seared us.
These are the kind of people who in this often grim, demanding geography built their Shining City on a Hill… these are the kind of people who sustain it. For we are a stern and rigorous people who have grown up sometimes daunted, sometimes misguided, sometimes stumbling, but always advancing… renewing… improving; even when our heart is breaking… as it most assuredly is breaking now.
For the musical accompaniment to this article, I have chosen one of the most soothing and uplifting compositions because I feel sure composer Aaron Copeland meant it especially for moments like now. This is “Appalachian Spring“, and I recommend you go now to any search engine and listen to it carefully… for if your soul has no immediate need of it, there is sure to come the day when it will.
This radiant achievement was first recorded October 7, 1945. It caught the sound of the Great Republic as she moved out of the massive burden of war and took her great place on the world stage as the one certain hope of every person who loved freedom and all its works.
One of the first recordings was made in Boston, the uneasy, restless, aspiring city where every corner, every location, every crooked, narrow lane revealed another aspect of what this place and its people had done for themselves as they forged revolution here in order to secure liberty everywhere. The world took note of Boston and knew that here important things had been done… things which might benefit them.
And so the unyielding land of New England and its principal city changed the world while admonishing the good people everywhere to see what they had done to shape the better life, urging them to do as much for themselves and to do it as well.
Into this great city of liberty came people determined to use that liberty to confound that liberty, wreak grievous havoc, and inflict mayhem and pain on a perfect April day when spirits were high and joyous and all New England was garlanded by the flowers of springtime we had all been waiting for. These people came to kill… and they did kill. Came to maim… and they did maim. Came to show what purposeful menace might do… and they did show.
Thus a mother heard in disbelief and horror what her son called on this April day to say, “Ma, I’m hurt real bad.” He had lost both legs to the people of purposeful menace. Then shortly after she learned a second son had lost both his legs, too, her dismay now complete. In this way the bright promise and happiness of the day died… to be replaced by disbelief, lamentation, and wonder that the work of so few could disrupt so many, so completely, and create so much pain. The universal question was ‘How could this happen?”
Of those killed, I felt an immediate affinity for Martin Richard. Why? Because he was a boy who wrote improving messages on poster board. What’s so important about that? Just this: I was such a boy myself and spent happy world-changing hours crafting my posters with Magic Markers like Martin, just so: school election posters, powerful lines taken from a well-thumbed “Bartlett’s Familiar Quotations“, the ones designed to decorate my room (often featuring the strongest possible warnings to a younger brother who wanted in when I was determined he should stay out) and, of course, the pieces de resistance, master works laboriously created, to be displayed in presidential elections, then kept proudly for years in my clothes closet, until they, tattered, still venerated and profoundly admired, were in shreds.
He was just 8 and his latest beauty, hand-lettered as usual, said a mouthful, “No more hurting people. Peace.” It was festooned with those hard-to-make symmetrical hearts beloved of the very young and the very young in spirit. The peace symbol anchored the bottom standing alone in majesty, the better to make sure people knew it was a thing of the utmost significance and Martin’s credo.
Of course, as many different colors as the young inventive mind could conceive , were riotously used to create this baby. He reckoned that such an important message called for such an abundance of color as the world had never seen. Thus he applied his choices with verve, lavishly, restraint unthinkable.
In perhaps the last picture of Martin he stands before the world, a wisp of a lad, no heavier than a sack of potatoes as my grandfather used to say, his smile a tad sheepish, proudly showing the message that was the heart of his endeavor.
He died in an instant, his mother and sister were severely injured. And so the youthful advocate for what the world needs now became a mangled thing of blood, disfigurement, and death.
Thus he touched the world and became the very symbol for what we so desperately need and can never have enough: peace. One hopes for the existence of God, if only so that Martin Richard can abide through eternity in serenity with the peace he urged upon us all… the peace he had for himself such a little time.
4:21 p.m. Eastern. “Are you alright?”
The voice at the other end was the best of friends. “Turn on NPR at once. Are you alright?” And so the great matter was brought with urgency to my attention, by someone who watches out for me. By that time, the cell phones of the world were overwhelmed by the calls of the near, dear and concerned, all having but a single refrain: are you okay?
In such ways does love work… and if there was malice that day on the part of a handful, millions demonstrated love. And as these calls were made, so numerous that even the most sophisticated systems were overburdened and crashed, the people of Boston did what they have done since 1630 in the face of every calamity: they said a little prayer, dusted themselves off, and helped the sore afflicted as best they could until the great resources of the great city could be summoned and brought to bear.
For this is the city of the living God, as eternal as the Eternal City itself, the city the Pilgrims wrought from the inhospitable and daunting terrain, the very definition of fortitude, endurance, courage and unflinching resolution. This is the city which gave the men of ’75 the ideas that changed the course of world events and the lives of millions, including generations yet unborn.
We are the people of Boston, current custodians of her universal renown. And if our pain today is sharp, deep, and acute, we have not bowed before the unfolding tragedy. That is not the way of this place and its people even under the greatest duress. There have been great tragedies in these hallowed precincts before; there will be great tragedies again. We shall rise to every occasion, just as we have risen to this one. In this way we honor our ancestors and provide the righteous example for those who, in the fullness of time, will take on this essential burden of our greatness and humanity.
Tragedies like this one must be remembered. Yet remembrance is difficult in a society where tragic incidents come thick and fast. We want to remember, we try to remember, but all too soon we cannot remember… and something essential is lost to us and our posterity.
Let us learn from London, a city of important incidents, people and events, all memorialized by blue historical plaques reminding us of what transpired in these critical places, each a thing which might well be forgotten if no conscious effort was made to remember. Yet remember we must for the consequences of negligence put all our crucial memories at risk… and this is unacceptable.
The past is prologue, and we must do everything to ensure that its significance is never lost. Otherwise, the senseless deaths of Martin Richard and his companions for eternity will be unmitigated, their oblivion making a great tragedy more tragic still; thereby further blighting these once perfect spring days in the city of godliness, revolution, and unceasing incident.
About the Author
Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc.
providing a wide range of online services for small and-home based businesses.